Why Booking Direct Matters: A Personal Story from Good Body Pilates
/Running a small business is full of joy, challenge, and passion. At Good Body Pilates, we pour our hearts into creating a space where our community can move, strengthen, and feel at home. But there’s something important I want to share with you something that impacts not just us, but boutique studios all across Los Angeles.
When you book a class through a third-party platform, you may not realize how much it affects the studio you love. These platforms often pay studios very little (sometimes almost nothing!) for the classes you take. That means while you’re putting in the effort to show up and move your body, the energy and care we put into creating your experience is being undervalued.
Not long ago, I was chatting with a fellow studio owner here in LA. She told me she had dozens of new clients walking through her doors every week from a big third-party booking app. At first, it felt like a dream, her classes were full and her schedule was packed. But when she broke down the numbers, she realized the app was paying her just a tiny fraction of what her classes actually cost to run. She was essentially paying out of pocket for every new client she gained.
That really stuck with me. While platforms like Wellhub (which we use) do pay fairly, many others don’t. And when they don’t, it hurts small, independent studios, the very places that are pouring their heart, soul, and expertise into creating a supportive fitness community.
It’s why we’re passionate about educating our community on the importance of booking directly. Every time you book with us instead of through a third-party app, you’re helping to keep boutique fitness sustainable and allowing us to keep offering the personalized, high-quality classes you love.
That’s why Boutique Fitness Loyalty Month was created. It’s a movement uniting studios across Los Angeles to encourage our communities to book classes directly. Every time you book direct, 100% of your support goes to keeping your local studio thriving, your instructors paid fairly, and your community strong.
At Good Body Pilates, we aren’t just a place to work out, we’re your neighbors, your friends, your community. Booking direct is one of the simplest and most powerful ways you can help ensure studios like ours continue to grow and serve.
This September, let’s take a stand together. When you’re ready to hop on the Pilates equipment, book with us directly. Your choice makes a real difference.
💙 Thank you for choosing local. Thank you for choosing us.